How to sell a house that failed to sell
EXPIRED…. “WHY SOME HOUSES DON’T SELL?
4 important points that will get your house sold!”
If your home has just come off the market and hasn’t sold, don’t be discouraged. The reason it didn’t sell may have nothing to do with your home or the market.
In reality, your home may have been one of the more desirable properties for sale. If your listing has expired and you still want results, before you put your home back on the market, take a step back and review your situation.
Where should you begin?
Start by making a commitment to do what it takes to market your house to get it sold. With the right system, the house sale you want is still well within reach.
Why didn’t your home sell?
Review your previous selling plan and you’ll
discover that an expired listing usually
reflects a problem in one or more of these
four major areas:
Your home is a major financial investment, and your relationship with your Realtor should be a full partnership where your needs and wishes are heard, and you receive detailed and dependable feedback on the progress of your sale.
Your Realtor has a responsibility to source this feedback from the Realtors who have shown your home, and to communicate this to you so together you can make the right decisions about what to do next.
How well did this occur the last time you had your home up for sale?
Every Seller can boost a Property’s
The next prospects who visit your home may be your buyers – be ready for them!
Did price work for or against you?
The “right” price depends on market conditions, competition and the condition of your home.
Pricing it too high is as dangerous as pricing it too low, If your home doesn’t compare favourably with others in the price range you’ve set, you won’t be taken seriously by prospects or Realtors.
Have you considered using a Realtor who is also an appraiser, such as an MVA (market value appraiser)? I know a good one!
You’ll get the facts when you see the statistics.
To help you to establish a realistic selling
price for your home, ask your Realtor to
provide you with an up-to-date
competitive market analysis to give you:
There is no mention of how much you paid for your home or it’s improvements. Like any other investment, the market value is determined by what a willing buyer will pay and a willing seller will accept.
3. Condition of Your Home
Show Case Quality!
Is your house someone else’s idea of a dream home?
When buyers enter are they inspired? Do they think – “Ï love this house!”
Remember, the decision to buy a home is based on emotion, not logic.
A house in move-in condition invites a sale.
You need to consider.
Plus – Consider taking care of major items, such as having your home painted. Offering an allowance to your prospective buyers, so they can have painting completed is not the same as having done it for them. Now, as they’re trying to imagine what that new paint job will look like, they may also be discounting the price even further because of the less-than-perfect look of those walls.
Ask your Realtor if they can arrange a no-obligation inspection of your home to help you assess the above.
Marketing your home to Sell. Some questions you should be asking!
One of the first steps in your marketing plan involves finding an Realtor who will best represent you.
When interviewing Realtors, test and compare their knowledge and ask each to demonstrate how they will market your homes to buyers. We recommend you ask 10 questions.
HOT TIP – Get the best results
To get the best results when selling your home, you need to team up with your Realtor to develop a powerful marketing plan that exposes your property to the widest possible pool of prospective buyers.
Buyers are out there – and they will come!!!
Before you put your house back on the market remember:
1. Effective communication is vital between you and your Realtor.
2. Price your home according to market conditions, competition and the condition of your house.
3. Be sure your house is in showcase, buyer ready-condition.
4. Have an innovative marketing plan firmly set in place.